A curly hair perm for men is a chemical hair treatment that transforms straight or wavy hair into defined curls. This technique involves wrapping hair strands around rods and applying a perm solution that breaks down the hair's structure. An iconic example is the perm sported by musician Lionel Richie in the 1980s.
Curly hair perms have gained popularity for their ability to add volume, texture, and style to hair. They offer a long-lasting solution for men seeking to embrace their curls without the need for daily styling. Historically, perms have evolved from the cold wave perm in the 1930s to modern formulations that minimize hair damage.